Thứ bảy, 30. Tháng mười một 2019, Markdao Agency Vietnam, What digital marketing' steps are important to ensure good technical SEO?

từ 30. Tháng mười một 2019 - 8:00
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Digital marketing is one of the best solutions for every business person to understand the true meaning of digital marketing, as well as the potential that SEO creates for every business. Especially, technical SEO is the most important phase, which helps search engine crawlers to crawl and index your site more effectively. So what should we do to ensure this phase of digital marketing good?
1. Make sure your website is mobile-friendly: it's clear that with the latest Google updates, a responsive site will appear on a better place than a website without responsive.
2. Enable AMP: AMP is a Google program that speeds up the loading of content on mobile devices. Specifically, HTML AMP will remove your complex content and download the simplest one, leaving text, images, and video intact, only disabling scripts, comments, and forms. Because they load very fast, websites using AMP have more opportunities when users stop for longer to read, and increase the number of backlinks pointing to content. These are all advantages that people do digital marketing are desirable.
3. Use SSL: new people may not know about this term. SSL is the security gateway for your website. You can find a site that uses SSL very easily through links starting with the phrase "; instead of ";. It makes the information inside and behind the site not exposed. Therefore, any page that has https will take precedence over unsafe sites in the search results table.
4. Content Duplication: Content duplication can be confusing to the search engine robots at work, leading to decreased website rankings and reduced traffic. So Google and Bing recommend that webmasters regularly update and fix any duplicate content issues they find.
5. Create an XML Sitemap: An XML sitemap is a file that represents subpages of your large website. It's like a search engine savvy map that understands your site faster.
6. Registering Websites on Google Search Console and Bing Webmaster Tools: Once you have perfected your website both in terms of design and digital marketing, and ready to publish your website, you should submit an XML sitemap for both Google Webmaster Tools and Webmaster Tools. Tools so that they quickly crawl that site, and start showing up in search results.

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